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Last Updated: 06th Feb 2024

1. Introduction

Welcome to https://www.ascend-adv.com ("we," "us," or "our"). This Cookie Policy is designed to inform you about the use of cookies and similar tracking technologies on our website. We use Google Analytics version 4 (GA4) to collect and analyze data about how visitors interact with our website. This helps us improve our website's performance and provide a better user experience.

2. What are cookies?

Cookies are small text files that are placed on your device when you visit a website. They serve various purposes, including recognizing you as a returning visitor, remembering your preferences, and tracking your online behavior.

3. How we use cookies

We use cookies on our website for the following purposes related to Google Analytics 4:

3.1. Analytics

GA4 cookies allow us to collect data about your interaction with our website. This includes information such as the pages you visit, the duration of your visit, the device and browser you use, and more. We use this data to analyze user behavior and make improvements to our website.

3.2. Performance

Cookies help us monitor and optimize the performance of our website, ensuring that it loads quickly and operates smoothly.

4. Types of cookies we use

The cookies we use can be categorized into the following types:

4.1. Essential cookies

These cookies are necessary for the basic functioning of our website. They are essential for you to navigate our site and use its features.

4.2. Analytical cookies

These cookies collect information about how visitors use our website, including which pages are most visited and how long visitors spend on each page. We use this data to improve our website and provide a better user experience.

5. Third-Party cookies

We may also use third-party cookies on our website. These cookies are placed by third-party service providers, such as Google Analytics, to track and analyze website traffic. These cookies are subject to the privacy policies of the respective third parties.

6. Your cookie choices

You have the option to manage or disable cookies in your browser settings. Please note that disabling cookies may affect the functionality of our website, and some features may not work correctly.

7. Changes to this cookie policy

We may update this Cookie Policy from time to time to reflect changes in our use of cookies or for other operational, legal, or regulatory reasons. Any changes will be posted on this page, and the date of the last update will be revised accordingly.

8. Contact us

If you have any questions or concerns about our use of cookies or this Cookie Policy, please contact us at https://www.ascend-adv.com/contact.